What is Video Bitrate, and how does it Affect Video Quality?
In simple terms, video bitrate refers to the amount of video bits/data transferred within a second. It is vital to note that video bits are just strings of data that make up the video you watch. They’re more like the digital building blocks of your videos.
Since bitrate has to do with the amount of ‘data bits’ being transferred along with the ‘rate’ (i.e., speed) at which the transfer is occurring, it is measured in bits per second (bps). Higher variations include kilobits per second (Kbps) and megabits per second (Mbps).
Basically, when you have a higher bitrate, it means that a larger amount of ‘video bits’ are being uploaded within a second. This naturally leads to a higher quality video relative to its resolution. Also, increasing the bitrate will increase the size of your output video file and result in relatively slower export.
Conversely, lower bitrate results in lower video quality, smaller size, and faster export.
Another thing to understand is that you need to use just the right amount of bitrates, as extremely high bitrates would be wasting your bandwidth, and could potentially affect your hardware.
Bitrate vs. Resolution: Which is More Important for Video Quality?
Video resolution refers to the number of picture elements (pixels) spread across a display unit. A higher concentration of pixels (a.k.a higher resolution) leads to higher visual quality.
I’m sure you’ve heard much more about video resolution than video bitrate. But does that make it more important for video quality?
Well, not exactly.
Basically, higher resolution yields a clearer picture. On the other hand, higher bitrate yields smoother playback. Thus, a high-res video with low bitrate will produce a cringy output. You could say the same for high bitrate and low resolution.
In essence, there has to be a balance between high resolution and high bitrate.