...it's about the 'nudge', as they say in marketing. If there's a discrete but visible button somewhere, then people will push it. i would push it. i like trans content, but never watch it on SLR (app on Q3) because i have no idea how to.
i absolutely guarantee that if you put a button somewhere obvious, then your trans traffic will increase significantly. The big win for SLR is that once the trans section has traction, it'll grow in it's own right, which is more customers for SLR.
Everyone likes to make money... go on, put a button somewhere...